Adobe Analytics

Understand the new TV viewer.

Download our guide, The New Currency for TV Ratings, to find out how you can accurately track and measure TV viewers across digital publishers and platforms. You’ll learn about the new universal digital rating currency, powered by Adobe and Nielsen, and how it can help you better understand digital audiences—so you can constantly tune in to their unique viewing needs.

Read the Adobe guide to learn how you can:

  • Get a holistic view of all your audiences’ behaviors
  • Use viewer insights to inform your media planning and buying
  • Prepare to make the most of integrated ratings data

Fill out the form to download the Adobe guide.