The 2015 Digital Trends Briefing, in association with Econsultancy, explores the key market data, trends and opportunities that digital analysts should be aware of the coming year - covering a range of topics from the benefits of data-driven marketing to the current struggle to accurately measure ROI.
The report is based on a global survey of more than 6,000 marketing professionals. It features comparisons with data from 2014, plus key regional differences usefully highlighted.
Key findings include:
As 2015 gets under way, it is clear that the opportunities for marketers have never been greater. Keep ahead of the curve and fill out the form to download your complimentary Digital Intelligence Briefing worth £450 /€550.